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Molly Maid® Earning Potential & Investment Overview

A Smart Investment in a Trusted Brand

With Molly Maid, your investment and hard work lay the foundation for predictable income and long-term growth. At the core of our model is recurring revenue: steady cash flow from regular customers who value time to focus on what they want to do instead of what they have to do.

Franchise Revenue Potential

Molly Maid is a nationally recognized franchise with over 40 years of experience and 445+ locations across the U.S. Our model is built on recurring revenue and lasting customer relationships.

 

Key factors influencing return-on-investment potential can vary based on location, operational efficiency, marketing execution, market demand, and fees. According to Item 19 of the 2026 Franchise Disclosure Document Molly Maid franchise owners reported the following for 2025:

 

10% to 20% Sales Growth

34% of reporting franchisees reported gross sales growth more than 10% and up to 20%1

20%+ Sales Growth

10% of reporting franchisees reported gross sales growth more than 20%2

1. 64, or 34%, achieved or exceeded the reported growth %. Refer to Item 19 of the 2026 Molly Maid SPV LLC Franchise Disclosure Document (FDD) for complete details. 2. 19, or 10%, achieved or exceeded the reported growth %. Refer to Item 19 of the 2026 Molly Maid SPV LLC FDD for complete details. New franchisees' individual financial results may differ from the results stated herein.

mly_home_0823_036A1119-2 (1)

Franchise Costs & Investment Requirements

The path to financial freedom and a better work-life balance begins with Neighborly®’s support. We offer Molly Maid franchise owners a highly scalable business model with significant growth potential.  
 

Total Estimated Initial Investment Range1:

$144,150 - $203,950

For Molly Maid, this range includes an initial franchise fee of $14,900 , plus a Territory Fee range of $49,500 - $77,000. The estimated initial investment range is outlined to cover expenses such as:
  • Training
  • Initial Startup Package
  • Vehicle Lease 
  • Working Capital
  • Software Enrollment Fee
  • And More!

Minimum Financial Requirements:

  • $60,000  available liquid capital

  • $250,000 minimum net worth 
Meeting the minimum financial requirements ensures franchise owners have the stability and resources needed to successfully launch and operate their business. These requirements are in place to position every new franchise owner for confidence, sustainability, and success.
 

This information is not intended as an offer to sell, or the solicitation of an offer to buy, a franchise. It is for information purposes only. The offer of a franchise can only be made by delivering a franchise disclosure document by or on behalf of one of the Neighborly brands, 1010 N. University Parks Dr. Waco, TX 76707, 254-745-2444. In addition, certain states regulate the offer and sale of franchises. We will not offer you a franchise unless and until we have complied with applicable pre-sale registration and disclosure requirements in your state. The filing of an application for registration of an offering prospectus or the acceptance and filing thereof by the NY Department of Law as required by NY law does not constitute approval of the offering or the sale of such franchise by the NY Department of Law or the Attorney General of NY.

MLY Franchise Revenue Potential
Cover image of the Molly Maid franchise guide

Sweeping Industry Growth

$180.13B
North America cleaning services projected market value in 2026
6.83%
U.S. Market CAGR (2023-2030)

Why the Molly Maid Investment Stands Out

By combining a streamlined service model with comprehensive operational support and industry demand, it provides franchise owners with a clear path to building a strong, sustainable business.

Highly Recognized Brand

A 40-year footprint, the iconic pink and navy mobile fleet, and extensive service volume provide for a memorable brand across residential neighborhoods.

Scalable Operations

A scalable executive model designed for growth with the potential to own multiple units over time.

Strong Vendor Savings

Owners benefit from discounts and rebates on supplies through ProTradeNet®.

Recurring Revenue Potential

Monthly, biweekly, and weekly recurring cleaning services can create predictable, repeat business.

Training & Support

Comprehensive training programs

are available to help owners

successfully operate their businesses.

 


FAQ: Costs and Investment

Take the Next Step

Ready to explore your next steps toward franchise ownership? Download our guide to learn what to consider as you evaluate opportunities and move toward owning a business.